Absolut Vodka. Grand Marnier. Stolichnaya. Bombay Gin. Bombay Sapphire.

Recognize these brands? Of course you do. But, would you recognize the name Michel Roux? You will now!

Aside from being an innovative marketer, art collector (Andy Warhol has even made him a subject in one of his paintings), and a fashion aficionado, Michel Roux is responsible for popularity, success, and in some cases concepts for each of the brands mentioned above and so many more.
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